Chicken, peas, beef, sweet potatoes, and blueberries, the stuff of $40 meals in places like Hayes Valley and Greenwich Village — and starting today, also the stuff of dog food.
Ollie, a new startup founded by Alex Douzet, Gabby Slome and Randy Jimenez is aimed squarely at disrupting the premium pet food space by offering something like a Sprig or Maple for dogs. With a new $4.4 million dollar round co-led by Primary Ventures and Lerer Hippeau Ventures , with participation from Canaan Partners , and others, Ollie hopes to deliver customized, healthy, and natural meals to dog owners across the country. Just like with humans, eating the right food is critical for the health and well being of dogs. Alarming statistics are not hard to find that depict the rise of diabetes, cancer, and liver failure in pets.
To combat this, the Ollie team is using real ingredients to […]